Who doesn't love places with free Wi-Fi?
With free Wi-Fi you don't have to worry about excess data usage when scrolling through your Facebook, Instagram or News feed. Staying connected to the internet has becoming part of the necessities in our lives, it's no longer just a want but a need. Agree?
The demand of free Wi-Fi increases as users start surfing more and burst out their limited internet data. Although mobile data plans are getting cheaper nowadays, there's never enough to stream videos or load images on social media that got us all addicted.
More and more businesses such as cafes and restaurants are making Wi-Fi a must in their premises to serve their customer better. But how can venue owners monetize from free Wi-Fi when it's clearly marked as a cost in order to serve their customers expectation?
And how can we tweak their mind and change their "cost" to "investment"?
Wi-Fi Advertising is the answer!
With Wi-Fi advertising, it is now easier to target a profitable advertisements and promotions!
When you can monetize it, invest in it!
Here's how it works using mbox HSG or mbox HSA advertising platform:
Advertising platform is one of the mbox HSG/HSA advanced feature. When the advertising platform is enabled, venue owners are able to showcase ads (image/video) via the Wi-Fi landing page to the customers. This allows businesses especially venue owners to advertise their promotions and deals or to users that connect to the free Wi-Fi.
1. User searches for free Wi-Fi SSID provided at the premise
2. Ads pops up upon user authentication (Login/SignUp)
3. User is granted access to free Wi-Fi
4. Push Ads injection while user browses the internet
Tips: This feature can also be used to engage the customers with marketing messages.
"How can I earn more money from this??"
Marketing agencies are now exploring Wi-Fi as the new channel for advertising and lead generation, this is where you get your another piggy bank!
Venue owners can rent out the advertising space to marketing agencies and charge them per impressions.
Marketing agencies = "Tenant" - The more tenant uses the facility, the more they pay!
Venue owners = "Landlord" - The more they use the facility, the more you charge!
Contact us to learn more! firstname.lastname@example.org